Project Description

Casey Trovato

CHRIS NICHOLS

VICE PRESIDENT OF MARKETING

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Casey Trovato

CHRIS NICHOLS

VICE PRESIDENT OF MARKETING

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Call
LinkedIn

BACKGROUND

I grew up in rural southern Illinois in a town of 300 people; at least that’s what the sign said! I graduated 8th grade with 9 kids in my class 😬. Thankfully, my high school did have around 375 kids, but it is a unique part of the country with beautiful landscape that includes the Shawnee National Forest, Cypress Swamps, and the confluence of the Ohio & Mississippi Rivers.

Before getting into the talent space, my career had largely been spent in college athletics. At Louisiana Tech & Eastern Illinois, my responsibilities were primarily to get butts in seats. I loved working in this space and met many great people.

The people that impacted me were primarily teachers, coaches, and the GOAT, Michael Jordan.

Growing up, my favorite foods were pretty much anything my mom or grandma put on the table!

CAREER HISTORY

I’m so lucky because marketing is both my passion and career. If sales is the engine, marketing is the electrical system of the vehicle. Sure, you can start a car without electricity, but in order to maximize the vehicle’s functionality the electrical system is a must-have. We are fortunate to be able to have our hands in all parts of the business from sales to HR to talent acquisition to accounts receivable. The impact of branding on all aspects of the business creates loyalty and ensures consistency which for the consumer, means trust they can depend on.

My personal core values are authenticity, loyalty, commitment to growth & learning, optimism, and family.

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ENDEVIS

I love that we are big enough to have a national presence, but small enough that every employee matters to the bottom line of the organization.

OUTSIDE OF WORK

Outside of work, I spend nearly all of my free time with my wife, Hayley, and 3 daughters: Reese, Gracen, and Beckham. I enjoy playing golf, visiting new places for work and pleasure, date nights with Hayley, and working outside in the yard or on my families’ farms.

FAVORITES

  • Favorite Podcast – The Marketing Book Podcast (Interviews marketing book authors about their books, Cliffnotes for marketing & sales junkies)
  • Favorite TV Show – Mad Men. Have I mentioned my passion is marketing?
  • Favorite Book – Business: Never Eat Alone OR The Five Dysfunctions of Team
  • Favorite Movie – Remember the Titans OR Saving Private Ryan
  • Favorite Musician – Eric Church
  • Favorite Superhero – Batman. His superpower is his commitment and resourcefulness; he’s also fortunate to have enough money to power his will!
  • Favorite Teams – St. Louis Cardinals, Miami Dolphins, University of North Carolina, Louisiana Tech University & Eastern Illinois University
  • Favorite Quote – “Success is on the other side of fear.”